Screening On Screens
By Christa Elliott on HRO Today
..Video job descriptions, which can stand in place of or as a supplement to a written job posting, are another example of branded video content. Research from the Talent Board found that “job descriptions are the most important job-related content that candidates look for when researching a job.” In fact, the 2015 Talent Board North American Candidate Experience Research Report found that 74 percent of candidates find the job description valuable while less than half of candidates find salary information, benefits information, and the candidate profile valuable…