What We Can Learn from Talent Board’s 2019 Candidate Experience Research

By TalentCulture Team published on TalentCulture

Stop us if you’ve heard this before: The candidate experience is more important than ever.

If you had a nickel for every time you heard that phrase, then you’d probably be trying to get ahold of Bill Gates for suggestions on what to do with all your money.

Unfortunately, it seems that employers have begun to tune this message out. Or so says the 2019 Talent Board Candidate Experience Research Report. Its findings show a surprising trend: If a candidate has a negative candidate experience, then they’re increasingly willing to sever their relationship with that employer.

Thankfully, though, the same research shows that the path to a better candidate experience is pretty straightforward. Let’s dig in.

Candidate Resentment Is Surging

Here’s the reality: Candidate resentment is on the rise.

There has been a 40% increase in candidate resentment since 2016. And when comparing 2019 and 2018, we see that candidates are less likely to apply to the same company again based on their experiences. They’re also less likely to recommend a company to others.

When considered broadly, the trends can lead to two slightly different conclusions. Either the candidate experience itself has gotten worse, or candidates themselves are embracing the leverage they have in the marketplace. The odds are that the results are a mix of both factors, but they also show the tightrope that employers face as they craft their candidate experiences.


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